Job Information
Boehringer Ingelheim Product Manager Immunology, HP ROPU ASKAN in Singapore, Singapore
Tasks & Responsibilities:
Development and execution of the regional marketing strategy for the brand / portfolio based on the global asset(s) strategy and work closely with colleagues across the organization to help maximize sales results and build leading brands across the region.
Unveil Patients, HCPs and healthcare system needs that will build the insights foundation for excellent launch preparations for the future assets in our pipeline. Shape the company and the market for excellence in launch.
Develop and conceptualize a comprehensive launch plan for pre-launch planning up to post-launch performance working closely with a diverse group of internal and external stakeholders.
Enhance market understanding and knowledge through development and implementation of relevant marketing tools, identify opportunities for growth through close collaboration with OPU teams and generation of continuous and extensive insights and analysis.
Drive development of cross functional brand plans. Critical to success in this role will be the ability to drive state of the art launches for our future products whilst ensuring excellent life cycle management and execution of activities for the current business. You will be required to facilitate and deliver various activities and training to the OPU teams to strengthen competencies and onboard new team members across the marketing teams.
Provide support in enhancing market understanding across different OPUs in our region. As an integral business partner, you are expected to invest significant time and effort in supporting and working alongside affiliate colleagues of all levels across the region. You will be a key interface between OPU, business area, regional and corporate headquarters ensuring full alignment of commercial priorities and strategies. Closely follow-up and partner with OPUs in the region for improved performance
Develop / adapt materials and drive digital initiatives for brand / portfolio across the region.
Support/drive GTM transformation and adoption of Platforms and Process to enable excellent customer centric engagement.
Requirements:
University Degree in Science, Business or equivalent, preferably with a Postgraduate degree in Business Administration
Minimum of 5 years’ experience in strategic & operational marketing in the Pharmaceutical industry (Innovator Products/ Medicine); ideally has regional work experience
Preferably has marketing experience in Immunology or rare disease areas
Proven track record in marketing strategy, branding, PR & product launches
Has strong marketing planning, budgeting, financial management and analysis skills; able to drive complex projects within tight timelines
Prior working experience in market research & analytics, sales, medical affairs and/or market access & healthcare affairs are considered a plus
Open-minded, fast learner, cross functional collaborator
Special Skills as per Boehringer Ingelheim’s Marketing Competencies Model:
Business and Marketing Acumen
Customer Orientation
Patient Centricity
Strategy Development
Project Management
Effective Execution
Relationship Management
Proficiency in MS Office, Outlook and database application
Ability to engage with Global Team, Regional Office and OPU/Country Stakeholders
Role model of Boehringer Ingelheim Values and AAI Behavior
Ability to travel
Proficient in English language
Note to Recruitment Agencies
Boehringer Ingelheim (BI) does not accept candidate submissions from recruitment agencies that BI does not have existing contracts with. BI will not be responsible for payment of recruitment fees for the hiring of candidates whose resumes were submitted to BI employees or BI offices without BI’s prior permission.
All qualified applicants will receive consideration for employment without regard to a person’s actual or perceived race, including natural hairstyles, hair texture and protective hairstyles; color; creed; religion; national origin; age; ancestry; citizenship status, marital status; gender, gender identity or expression; sexual orientation, mental, physical or intellectual disability, veteran status; pregnancy, childbirth or related medical condition; genetic information (including the refusal to submit to genetic testing) or any other class or characteristic protected by applicable law.